Steve P Brady

I hate to say it, but you’ve been lied to, by schools, media, and society.

Here’s the truth.

There is no deadline to achieve things in life.

25, 35, 45, even 55 works.

Just start.

I know, easier said than done.

Sometimes it feels like you’re stuck.

When this inevitably happens, here’s my advice.

Do the next right thing!

Yup, that’s what 6 figure pros do.

When they feel stuck or unmotivated or just plain burned out…

they do the next right thing.

Here’s the not-so-secret secret-

Momentum doesn’t come from those brilliant flashes of inspiration, it comes from action.

I realize this is not a new revelation. I haven’t rediscovered the wheel here.  

Newton’s second law of motion is the law of inertia. Objects in rest tend to remain at rest. Objects in motion remain in motion unless acted upon by an outside force.

In other words, once you get started it is usually easier to keep going than it is to stop.

So don’t wait for one of those flashes to create some momentum towards your goals.

Make it yourself.

Just do the next right thing.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

You know how important LinkedIn is, not only for an active job search, but for career longevity in general.

I looked at over 40 LinkedIn profiles last week.

Here’s what I saw.

1. Poor headshots.

Stop with the obvious selfies and awkwardly cropped shots. This is your career. Be a professional.

Do this instead.

Stand against a fairly bland wall with a light shining on you. Have someone take a clear headshot with a decent camera- most modern cell phones should be more than adequate. 

2. Bad headlines.

Do not use LinkedIn’s default for your headline. You don’t need to be advertising your current employer. You need to be selling yourself!

Do this instead.

Be sure your headline is dynamic enough to make the searcher click through to your profile page. Here’s a formula I recommend: I am a XX who provides YY for the ZZ industry.

3. Missed opportunities in the About section.

Do not waste this chance to tell your story. I see so many people either leaving this section blank, or just writing a couple quick sentences about their career.

Do this instead.

Next to the headline this is the most important part of your profile. Use all 2500 characters that LinkedIn allows. Be a bit more relaxed and personal here. Tell us your story.

4. Lack of recommendations.

This is another section that is often a blank. LinkedIn is giving you the chance to let others brag about you. Let them.

Do this instead.

This is the best social proof you can have. Reach out and get a handful. If you’re not sure how to ask, just start giving some to colleagues. Employ recommendation karma.

Learn from others’ mistakes and level up your own profile this week.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

Life can be hard. Most of you are juggling work, family, and life commitments while trying to get better at what you do.

And if you have to throw a job search into the mix, things get downright stressful. The thing is, stress compounds.

We all know how compound interest works. It’s how saving a little each month can lead to a nice nest egg 10 years later.

The same thing applies to stress. Add a little more each week and a few months later, you’re a wreck.

But there is a way off of this hamster wheel. 👇

I’m about to restart my day job teaching middle school English. It will be my 24th year- I know, I’m getting wicked old.

I also have a full slate of career coaching clients for the next 2 weeks.

And I have 2 kids at home. But I’m not stressed because of 2 things.

Stoicism and Systems.

Stoicism teaches me to let go of things out of my control.

Systems make sure I excel at the things I do control.

Now, Stoicism may not be your thing and that’s cool, but having system is a must. In fact, my entire career coaching business is built around teaching you a 5-part system to land interviews and grow your career.

It’s not fancy. It’s not overly complicated, but it works!

It revolves around 5 key components:

Personal Branding
Resume Targeting
LinkedIn Design
Networking
Tapping the hidden job market
If you are ready to level up your career we can work together on all 5 strategies. It all starts with a complimentary review of either your LinkedIn Profile or Resume.

No strings, just honest feedback as to where you stand.

Life doesn’t have to be stressful. You just need a system (and maybe a little Stoicism too 😁)

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

I hate to break it to you but the traditional job seeking path is obsolete:-Write a resume
-Search Monster, Indeed, LinkedIn
-Send the resume to every job you like
-Wait for the call
-Schedule an interview
-Get hired
-Spend the next 15 years on the job

If it’s been 5 or more years since your last job search, you need to change how you view the process.

Here’s what has changed-

Companies are now inundated with applicants for openings because it only takes a few minutes to apply online. This means you need to work harder to differentiate yourself.

Job boards are now often black holes and are the least effective way to apply. Sending your résumé online through an employment portal or a third-party website is no longer enough most of the time.

Networking has always been important, but now it is where +70% of new hires come from. This is where you should be sending most of your time.So, if the traditional job seeking path is obsolete, what’s the new path? 

This 👇

-Create a personal brand
-Network as a way of life, not a job search strategy
-Research companies and tailor your approach to openings
-Show how you add value
-Schedule an interview and get hired
-Solve problems, gain experience and leverage it for the next job

You are the CEO of your career. Time to job search like one.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

Have you ever noticed that successful people tend to treat their time differently?

They know time is valuable. They don’t worry about outsourcing tasks that others can do better than they can.

This frees them up to continue doing what they do best, which made them successful in the first place.

Luckily you don’t need to wait until you have reached some secret level to start thinking like this. You can employ the same technique and reap the same rewards.

Let’s take the job search as an example.

There are 3 secrets every 6-figure professional knows about job seeking that 5 figure professionals don’t.

Want them? Here they are. 👇

6 figure professional: Knows outsourcing some tasks to experts pays off in the long run
5 figure professional: Tries to save money by doing everything themselves

6 figure professional: Actively networks continually throughout their career
5 figure professional: Starts networking when they start job searching

6 figure professional: Recruits their network to land interviews
5 figure professional: Applies to hundreds of jobs via job boards

See how the principle works here? The more successful job seeker doesn’t waste time spinning her wheels. She outsources what can be outsourced and then uses her strengths in a calculated way.

This doesn’t just apply to job seeking of course.

So remember, if you want to level up, work smarter, not harder.

Want to get recruiter’s eyes on your LinkedIn profile?

Of course you do, otherwise you wouldn’t be here. 😁

But here’s the thing, unless you have a sizable following already (2,000+ followers) it’s hard to get noticed.

Luckily there is a shortcut. Steal someone else’s audience.

But this kind of stealing is a victimless crime. In fact both you and your target get something out of it.

OK, enough preamble, you want to know how this works, right?

It’s all about commenting. You see, the way LinkedIn’s algorithm works, when you comment on a post, not only are you exposed to the poster’s audience, but that post is then shared with yours.

Win-win.

The key for you is to comment on people who have a large enough following in a field related to your goals. In this case, landing an interview and getting a job.

For instance, I have over 11,000 followers, and almost 1,000 of them are recruiters, So if you commented on one of my posts you’d be exposed to a lot of people who could potentially help you in your search.

Plus, you’d be helping me expand my reach by exposing my post to your followers. Everybody wins.

Here’s this week’s homework: Identify 5 people with sizable followings who post regularly, bookmark their posts page and start commenting. You’ll see the best results if you are one of the first comments on the post, as those comments tend to get the most traction.

If you want to use me as a test run, I post weekdays at 7:45 EST. I’m also usually on LI for about an hour after I post, so if you comment, I’ll respond right away to further boost your comment and exposure.

Here’s the link to my post page. Click Here: Recent Posts

That’s it for today.

Hope to see you in my feed tomorrow.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

Short post this week. Want to know why?

Because this is what I’m thinking about lately

Simple is the way.

I have a tendency to overcomplicate things.

All the things!

But I have learned that if I take a few steps back I can usually see a simpler way forward.

I read a pretty interesting book last year that got me thinking more along these lines. It’s called The Simplicity Principle by Julia Hobsbawm. Click the link if you’re curious. (It’s not an affiliate link, just sharing something I found useful.)

Anyway, take my business as an example. There are a countless number of marketing hacks and tricks. There are more productivity tools than I can possibly list.

And courses! I could literally spend thousands a month on courses that promise to show the busy entrepreneur how to maximize their business.

But when I step back, the way forward for me is simple. My entire business model is predicated on three simple steps.

1. Be helpful on LinkedIn
2. Connect with new people every day
3. Write this newsletter once a week.

That’s it, and it works fine.

Simplicity just works. And it’s true for you to, especially if you are trying to build a network on LinkedIn for either general career growth or an active job search.

It’s easy to lose the forest for the trees when in fact you just need 3 simple steps. 

1. Create a dynamic profile
2. Share a post 3 times a week
3. Reach out with personalized connection requests daily

Rinse and repeat.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

Quick story. This has been one of the rainiest summers here in New England that I can remember. And you know what stinks?

3 inches of water in my basement. 💦

It’s not a finished basement, but still, quite the mess.

But it got me thinking about jobseekers. Yes you!

Hold on, I’ll get there in a second.

But first let me tell you what we did about the basement.

First, I got a sump pump and dealt with the immediate issue.

Second, I did a visual inspection of the foundation to see if any cracks had developed. (They hadn’t, thank god!)

Third, I called in some experts and had my gutters inspected. Turns out we had some serious clogs and nonfunctional downspouts.

Point of all this?

I don’t ignore problems. I do something about it.

Now back to you.

Are you happy with your job search results or lack thereof?

Or are you feeling stuck?

If so, what are you doing about it.

Because it’s not going to fix itself. You might need help. And helping people with their job search is what I do.

And after 15+ years of doing this kind of work, I’m pretty good at it. 😁

Don’t ignore that metaphorical water in the basement.

Do something. Only you can. Go ahead and invest in yourself.

You won’t be sorry.

After all, what’s there to lose?

It’s a choice between struggling or getting relief.

It doesn’t have to be me, but reach out to someone. 

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.

I know I sound like a broken record sometimes when it comes to how important this is, but stick with me.

Most people (including me) hate/hated networking.

Which is a problem.

Because networking is the #1 way to land a job or advance your career – responsible for up to 80% of new hires.

Staggering.

But people still flock to job boards.

Why did I hate it?

And why do you?

For me it was because I bought into a bunch of myths.

Such as:

• Networking bothers people
• It’s time consuming
• It’s awkward
• It doesn’t really work

But I was wrong.

And once I put a system in place to network regularly, my career and business took off. There is a direct correlation between your daily actions and the number of opportunities that come your way.

And you know what’s really fun?

When I work with someone on their networking strategy and get notes back like this. 👇 

“I want to thank you for the advice and encouragement posts you post from time-to-time, as they help me through these difficult past 6 months. I will never again lead a passive career as you once previously mentioned.” ~ Ramona

She wasn’t even a client of mine, just someone who followed along with my posts on LinkedIn and messaged me for some advice periodically. 

(BTW, you are following me on LinkedIn, right? No? Well click here and let’s connect!)

All the negative energy goes right out the window when I receive a message like that.

Networking….works!

I’m so glad I decided to focus my career coaching business on teaching people about this not-so-secret technique for breaking through and landing a job. 

Now it’s the not only the most profitable thing I do…it’s also one of the most enjoyable.

Here’s the deal.

If you want to grow your career you absolutely need:
 

– A personal brand

– A strong LinkedIn profile

– A system you can implement
 

You can learn how to build and deploy all three. The information is out there. 

If you want to jump start the process, reach out, I’d be happy to show you what we can accomplish together.

Job seeking doesn’t have to be that hard.

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Tired of endlessly applying on job boards? Want employers seeking you out instead? Join 100’s of other job seekers using this tool and level up your job search today. Enter your email below to receive your free LinkedIn Scorecard.