How To Do a Social Media Audit for Jobseekers

How To Do a Social Media Audit for Jobseekers

You’ve created a professional LinkedIn profile. Awesome!

You’re regularly engaging with your connections. Perfect!

Don’t get cocky, because you’re not done yet…

If a recruiter or hiring manager found you here, they are going to look at the rest of your digital footprint as well.

Spend some time giving yourself a social media audit.

Make sure your Twitter, Facebook, Instagram profiles use the same profile photo.

Scroll your feed a bit. Anything that needs to be deleted or hidden while you are in job search mode?

In general, you want to avoid controversy on your social media accounts when you are in the midst of a job search.

That means avoiding religious or political status updates or shares and “scrubbing” posts that show you engaging in anything that a prospective employer may find offensive or inappropriate.

Always err on the side of caution. If you are not sure about a post or comment- delete it.

It is important to have some kind of social media presence, but you also want to evaluate what that social media presence says about you.

Does it present a positive or negative impression of you? Does it establish you as an expert in your field, or a thought leader?

My recommendation is to think of your social media audit like you do spring and fall house cleaning. Schedule it and make it a regular part of your yearly cleaning.

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